Interactive 3D experiences for the web
Shader builds interactive experiences that sell brands and products, and explain industry and large projects. Customers, investors and the public explore and share them on any phone or laptop. Swedish craftsmanship, in a link.
Live demo
Where every container starts its journey inland.
Why the port needs space: boxes wait here for the next leg.
How ships at berth cut emissions by plugging into the grid.
How city waste becomes steam and power for the plants around it.
How one plant's surplus heat becomes the next plant's energy.
Where CO₂ is captured and shipped out instead of released.
Where low-carbon fuels will be kept, ahead of the switch.
How used water is cleaned and sent back to industry.
How the reservoir makes power without taking up land.
How a raised edge keeps the district safe as the sea rises.
What happens after a fall: an opt-in alert to family, nothing more.
Care and activities within walking distance of home.
How faults reach the right people without anyone calling.
Where the power for lifts and corridor lights comes from.
Which buildings use the most, at a glance. Sample values.
Where every feed arrives, so one team sees the whole district.
Meters, lifts and plants report in as things change.
Industry
A fictional district. Each topic shows something a model like this can make clear to the people who need to understand it.
Showing industry: A waterfront district
What Shader does
Shader takes ideas from concept to launch, with visualisation, design and development in one team, working directly with clients or as the specialist partner in projects led by an agency, a consultancy or a project owner.
A link opens on any phone or computer with nothing to install, so it travels as far as an email, a newsletter or a LinkedIn post. Games and campaigns give people a reason to try it and pass it on.
Seen inLovableICAAlamance Foods
A guided interactive story explains a port, an industrial park, a care service or live sensor data in a few minutes. Board members, partners and residents see what moves where and why it matters, without a briefing.
Seen inNorrköping PortHändelö Eco-Industrial ParkOf/HorseeHealth Arena
A visitor shares an idea and gets it back as text, images, sound or video within seconds, made for them alone. The experience uses only what each visitor chooses to share.
Visitors plan a room in 3D or fill a kit shade by shade, with the products in front of them. Each experience leads to the step you want next: a purchase or a request that is ready to quote.
Seen inLH cosmeticsSelect Concept
Delivered work
1 / 8
Before the project
Before the full project, Shader makes a clickable concept or a short film of the idea, so your board, partners or funders can see it and decide.
The whole project
Shader takes one idea from the first workshop to launch and runs the whole project.
Inside your project
Shader joins your team, consortium or lead contractor and delivers a defined part, such as an interactive model or a visualisation, built to fit your systems.
From numbers to decisions
What makes data useful is showing it so people understand it and can act on it. Shader's team has spent more than a decade making the next step obvious.
A · The chart
Electricity use per month 2026 (MWh)
B · The story
Electricity use per month 2026 (MWh)
October is on track for 17% less than last year
| Month | 2026 | 2025 | Average, 2023 to 2025 |
|---|---|---|---|
| January | 40.9 | 39.1 | 39.6 |
| February | 25.7 | 34.5 | 35.3 |
| March | 26.8 | 34.1 | 34.7 |
| April | 23.5 | 28.4 | 28.3 |
| May | 21.8 | 25 | 25.6 |
| June | 22.6 | 23.5 | 23.9 |
| July | 19.4 | 22.2 | 22.2 |
| August | 22.6 | 25.3 | 26.2 |
| September | 23.3 | 25.6 | 25.6 |
| October | 9.4 to the 12th, about 25 expected | 30.2 | 30.2 |
| November | About 26.1, forecast | 32.7 | 33.5 |
| December | About 26.2, forecast | 34.8 | 35.1 |
If any of this could be useful for one of your projects, Jacob and Filip would welcome an open, no-obligation conversation, online or in person, at a time that suits you.
Book a meetingHow Shader works
Each pilot goes from a first workshop to launch in four steps. You agree the scope and price with Shader before any work begins.
It starts with short workshops, online or in person, to agree who the audience is, what they should understand and how to get there.
Quick sketches and mockups explore directions for the look, the flow and how it responds, so the build starts from a shared idea.
The visualisation takes shape in short rounds. Each round is ready to try, so decisions are made on the real thing rather than on paper.
Like a dress rehearsal before opening night, every detail is tried and refined, so launch day runs smoothly. You receive it ready to share, and it can keep growing with your project.
Don't let us convince you
shader.se is the studio's creative playground, a little nostalgic and always curious about what comes next. It is made to be explored rather than read, and to leave people with a feeling they remember. In April 2026, international juries of designers and developers recognised the result.
Visit shader.seAwarded by
About Shader
Shader is a creative technology studio in Norrköping, Sweden, founded in 2021. The three people in its core team all studied for an MSc in Engineering in media technology, and they work with a network of designers, 3D artists, animators and copywriters, so each project gets the people it needs.
“It's rarely the technology that poses a hurdle. The real difficulty often lies in creating an effective solution when the target audience is too broad or undefined.”
A 30-minute video call at a time that suits you, with no obligation. Bring a project or a question, and Filip will guide you to the best solution for your needs.
Or email hello@shader.se
Filip KantedalCEO and co-founder, Shader
